In 1998, Advanta expanded from a Calgary base to open our second office in Quebec City. Even after 17 years, many in the business community are not aware of Advanta, the largest, most diversely skilled, local industrial design team. The Quebec City area has many entrepreneurial and innovative companies, yet many of them have not yet heard of Advanta. In 2015, we will be working hard to change that and earn their trust.

Guillaume Alarie, an experienced designer who joined the Advanta team in 2014, is now the catalyst behind the effort to showcase the company to clients in the Quebec City region.

Jean-Sebastien Langlois, Project Lead "There are many companies developing products in Quebec City and we believe we can serve them well...once they know we are here! With Guillaume as part of the team, we've taken a big step forward in communicating the benefits of Advanta to region."

Founded in Calgary in 1992, Advanta has been operating in two locations since the opening of the Quebec City office in 1998. Working together at a distance, using the latest communications technology, the company's model has always been one of using two pools of expertise with different skill sets. This is done with a view to serving clients well, no matter where they may be.

Patrick Boutet, the Project Lead who spearheaded the opening of the Quebec City office states "Historically, most of our client base has been in the west or in the US because our founder is based in Calgary. As we grow, our intention is to maintain our trajectory within our existing markets, while taking action to ensure that the overall percentage of revenues from the east increases."

Advanta has grown primarily through referrals from satisfied clients and from vendors who have obtained quality results when they put the designs Advanta has completed into production. Growth of the company is based on concrete, measurable results. Advanta invests in long-term business relationships, thereby earning the trust of its clients for the long run.

Advanta invests in long-term business relationships, thereby earning the trust of their clients for the long run.

Commenting on his time at Advanta so far, Guillaume said "During my first months at Advanta, I saw a company that respects both clients and its staff. The company focuses its energy on making sure the best things are done, not only for the current project, but for the client's overall business interests. Each designer brings a different perspective and depth of expertise, whether it be in product development strategy, exciting concept creation, or exacting mechanical details. These skills, coupled with a genuine desire to serve clients, resonate with me. I look forward to playing a role in bringing Advanta to a wider market. 

Advanta is grateful for its existing client base and looks forward to the opportunity to help new clients grow their businesses through new product development.